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Diageo Canceled a 25-Year Whisky Tradition. The Reason Isn’t Falling Demand

Inc.com By Lucia Auerbach Nov 2, 2026 · 2:29 PM 1 views 0 comments

The annual collection is on hold as the spirits giant reviews consumer feedback, pricing, and what makes a limited-edition Scotch worth buying.

Inc.com Original story · www.inc.com

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