Finance

What Amazon's customer profiles got right — and hilariously wrong — about us

Business Insider By Ben Shimkus Oct 7, 2026 · 3:41 PM 3 min read 0 views 0 comments

Amazon's "About You" shows customers what it infers from their shopping activity. We asked Business Insider staff to check theirs.

Business Insider Original story · www.businessinsider.com

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