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Online Marketing

AEO mentions vs. citations: Key differences explained

By HubSpot Staff 15 min read 3 views 0 comments
AEO mentions vs. citations: Key differences explained
Image: Hubspot

If you’ve been tracking your brand’s presence in AI-generated answers, you’ve probably noticed something confusing: your brand name shows up all the time, but that traffic isn’t materializing. The reason is usually the gap between an AEO mention and an AEO citation, and if you’re measuring the wrong one, you’re missing most of the picture.

Hubspot Original story · blog.hubspot.com
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