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Vol. I · No. 29 Texas Edition
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Tech

Why Nabisco’s 100-Calorie Pack Failed in the 2000s—And How a New Wave of Founders Finally Cracked the $1B Code

By James F. Richardson, PhD 4 views 0 comments
Why Nabisco’s 100-Calorie Pack Failed in the 2000s—And How a New Wave of Founders Finally Cracked the $1B Code
Image: Inc.com

From 170-calorie meat sticks to freeze-dried fruit chips, how a multi-billion-dollar portion control market rose from the ashes of a legacy snack flop.

Inc.com Original story · www.inc.com
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