Google Pauses Ads For Russian Advertisers & Serving Ads To Russians
Back in 2022, Google paused showing ads to users in Russia. That still seems to be active, but Google just posted a new message in the Google Ads and Merchant Center…
The Google Ads team posted a new help document that talks about the length of booking bid adjustment in legacy Hotel campaigns versus Search campaigns for travel. Hotel campaigns multiply your base bid by the traveler's itinerary length of stay (LoS) but Search campaigns for travel (SCT) don't.
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