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DraftKings Wants Parents to Talk to Kids About Gambling. Brands Using AI Targeting Can’t Hand Off Responsibility That Easily

By Robert Gillespie 1 views 0 comments
DraftKings Wants Parents to Talk to Kids About Gambling. Brands Using AI Targeting Can’t Hand Off Responsibility That Easily
Image: Inc.com

DraftKings wants parents to handle the conversation around gambling. But when your AI marketing models know more about a customer’s limits than they do, responsibility stays with the brand.

Inc.com Original story · www.inc.com
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